Birmingham, AL, April 14, 2016: In a bid to give a quantum boost to their expansion into the global markets and online sales, Alignment Simple Solutions, a leading manufacturer of alignment measuring systems based in Birmingham, Ala., under the popular brand QuickTrick Alignment has launched their new, user-friendly website developed by their web solutions partner Wisitech InfoSolutions.
“A need to increase conversion rates and get in line with new Google and search algorithms made us decide on a website revamp,” said Tess Winningham, company president and CEO, in a press statement. “We feel very prepared for our upcoming National Television exposure and the site I a work to be proud of. I knew when researching the previous work of Wisitech that this is the right team to take QuickTrick to the next level of global recognition and sales. I am looking forward to seeing the increased revenue from higher conversions.”
The key challenge when revamping the site was to organize the information cohesively and in a sequenced manner so as to make it easy for the visitor to find the relevant information with minimal clicks. “The old site was rich with information, manuals, user reviews, DIYs and everything that you can think of in the subject area,” said Partho Mondal, CEO, Wisitech. “But it was all scattered around. We created a compelling and user-friendly design where all the information was reorganized as per the need basis. Hence, you now have separate categories for product information, reviews, videos, tips and faqs and so on. Even under product information, a quick glance is enough to tell you which set of products is meant for which kind of user – home, racers, truckers, bus series, etc.”
The new website makes it simple for the user to pick his kind of product, choose the particular size or variant, check its videos and make a purchase, all from one page. Besides, every page is search engine optimized with all textual and image-related elements made SEO-friendly. “Great look, sharper style, ease of use for customers across any platform be it mobile or other,” said Tess, summing up the new positioning.
Referring to Wisitech team as ‘smooth, fast, intuitive and a great team’, Tess added, “Wisitech over delivered on promises on deadlines, explanations to educate me on the most effective trends for conversion and a constant commitment to be there while making everything in the website user friendly if I prefer to do things myself.”
Alignment Simple Solutions started as a home hobby with the first QuickTrick being invented for use for Chump Car races. We needed a tool to adjust the race car alignment for each track and for all three angles of caster, camber & toe.
The business was formed in 2012 after the demand became evident and we won a few awards. Our mission is to provide quality manufacture of portable & affordable wheel alignment products. We work to achieve our mission by understanding the needs of our customers, consumer and business, ongoing product improvement and innovation, educational development to ourselves and associates and by giving back to the community through our preferred charities.
- The Alabama Small Business of the Year (2013)
- SEMA New Products Global Media Award (2014)
- Alabama Launchpad Award (2014)
- Nominated for Emerging Business of the Year by the Birmingham Business Alliance (2013)
- Nominated for the Alabama Manufacturer of The Year Awards (2013)
- Governor’s Excellence Award (2012)
Wisitech is an end-to-end Web, Apps and Internet Marketing (SEO, SMO, PPC, Affiliate Marketing, Amazon Promotions) solutions provider with over 16 years of experience (since January 1999).
Wisitech specializes in:
- Responsive website design and development – WordPress, Joomla, PHP/MySQL
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- Web applications development – Web ERP
- Apps development – Android, Windows, iOS apps and Titanium app.
- Web marketing & promotion (SEO, SMO & PPC, Affiliate Marketing, Amazon Promotions)
- Google Penalty Fixing – Google Disavow and Reconsideration Request Services
- Web content development – Content writing, Marketing Collaterals, Ebook publishing, content for search engine marketing
The Wisitech team consists of well-trained, experienced professionals who are masters in their fields such as creative, easy to navigate web designing, professional programming, original and eye-catching content development and Web and Digital marketing services. The enthusiastic team members stay updated with the ever-changing technologies and provide the best web solutions for small, medium to big sized businesses. Wisitech has offices in New Delhi, India (Corporate Office), Toronto, Ontario, Canada and Beverly Hills, CA, USA